Everyone watches video online, with the average user exposed to an average of 32.3 videos in a month, that’s a lot of video! This means you should know how vital video marketing is for the success of your business! But don’t just take our word for it, here are some of our favourite video marketing stats to prove it!
- 87% of businesses who use video say they use it on social media. Of these businesses, 78% say they believe it to be an effective tactic
- Every month on average 200 million video ads are shown on Instagram
- More than 50% of videos are watched on mobile
- According to the social ad-effectiveness survey by Unruly Brand association increases 139% after watching a video
- Insilva reports that 90% of users say that product videos are helpful in the design buying process
- 68% of consumers would prefer watching an explainer video to solve any product related problem
- 50% of marketers are shifting budgets from TV to digital video
- 80% of users recall a video ad they viewed in the past month
- Businesses using video grow company revenue 49% faster year-over-year than organisations without video
- Blog posts incorporating video attract three times as many inbound links as blog posts without video
Hope you found these Stats useful, and please don’t hesitate to contact us if you have any questions!
Phone: 020 33 711060